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Founded after an awkward conversation with a family member about the use of kitchen scissors on manhood. He realized an obvious need for opening the taboo of men's grooming. After a deeper dive, he learned most people just use conventional razors (which can get ugly) or any alternate sharp blade to hand to tackle hair growth downstairs. That is when he decided to create a product that I wanted to start his day with, a product that makes me feel great and smells great in the process. After some time in the lab, they found the perfect tools tame man’s mane. No snags on your bags were the goal. After experimenting for over a year with 100 different blades and designs, they finally designed their now patent-pending BladeSafe™ Technology which features anti-nick blades with micro trimming teeth, to prevent nicks and snags.

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