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Tentang Jenama HAYA

HAYA is a modest fashion brand that was launched by Jasmine Jaidi to create clothing that are contemporary, modest & comfortable with a touch of luxury desired by women who plays multiple roles in today‘s society. Haya's Concept is based on timeless pieces that work together to create an entire wardrobe that goes from day to evening, weekday to weekend. Jasmine Jaidi was born and raised in Malaysia where she was introduced to fashion when she started to wear the hijab in 2017. Her personal struggle in finding modest, fashionable & affordable day wear was what lead her to launch her own brand. Her inspiration came when she was on her first trip to Makkah for umrah in 2017. Observing the middle east fashion and culture where there were fully covered with only their eyes visible but still looking stylish modern and modest was an eye opener.

Nikmati tebusan diskon eksklusif dengan Atome Malaysia di HAYA. Dapatkan produk dan/atau perkhidmatan HAYA dengan aplikasi Atome Buy Now Pay Later.

Simply scan HAYA QR code or pay via the Atome App upon checkout. Semua pengguna aplikasi Atome akan berhak mendapatkan jaminan selamat datang pada pembelian pertama mereka.